Sara Samuel is a former travelling plant-based chef. Now she offers home chef services, cooking classes and restaurant consultancy.
I developed his identity in a digital context. Its values, such as that of plant-based cuisine, have been transposed into a solid design system, unlike the common understanding that treats plant-based foods as weak compared to carnivorous cuisine.
DESIGN
SOCIAL SYSTEM
I designed a template system that would meet the needs of the work team and the budget for creating social communication content.
DESIGN
SOCIAL SYSTEM
COMMUNICATION
WEB DESIGN
A space where you can fully represent Sara's cuisine?
Let's move on to the design of the website.
EDIITORIAL
BOOK DESIGN
Not only digital, but we also designed a book about her adventures with Gigetta, a vegan truck for street food.
